K
Katie Martell
"To pay attention, this is our endless and proper work." Mary Oliver
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When I speak on faux-feminism in marketing, I often share the fact that Unilever ran two campaigns near simultaneously: The misogynistic Axe effect and Dove's women-empowerment real beauty. Today I learned that in 2016 the company launched an "Unstereotype" initiative, "a global commitment to eradicate stereotypes from our advertising." Feel it's important to share progress as well as the necessary work we must do to identify pandering. And, congrats to the team for reaching gender balance in managerial roles worldwide.
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