LIVE this Friday at 1pm ET: Exceptional Truth: Gender identity isn’t binary, and the experiences we create for users needs to meet that reality. Until recently, the dscout platform gave research participants two options: male or female. It wasn’t working. In this conversation, I’ll interview Jess Mons (they/them), Director of Business Intelligence and Lindsey Brinkworth (she/her) Research Analyst at dscout. They spoke with ~70 people across the gender spectrum to inform changes to the way the company talks about gender identity. In this interview, we'll explore what they learned about experience-building and what they changed. LIVE here on LinkedIn Friday 3/20 at 1:00pm ET. RSVP: https://lnkd.in/eQD_YHT #UX #Inclusivity #DI #research #marketing #CX #LinkedInLIVE …see more