B
Barry W. Enderwick
Marketing/Brand/Business
5458 followers
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500+ connections
I’m sharing this because it’s something not too many folks talk about. Great advice from Netflix co-founder and first CEO, Marc Randolph . You can test ideas without tons of resources. In the early days of Netflix , we would frequently put comps of ideas in front of folks to get directional feedback. Those comps usually consisted of jpgs dropped into HTML with hot zones, not fully fleshed out functional HTML. The equivalent of using scotch tape and paper. But we got the read and feedback we needed to move quickly. #prototype #prototyping #ideas #netflix #netflixhistory #testing #testingideas
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