Episode 2 of my bi-weekly, short video series "Barry on Brand & Business" is up! This time, I’m sharing how the Brand has value beyond marketing. You can read the full transcript over at www.consultbwe.com and it is also available as a podcast on most podcast platforms. Let me know what you think. Special thanks to Gary Kenji McMath . #marketing #branding #brandpositioning #brandvalue #brand …see more