AT&T is providing a masterclass on how to erode trust as a brand. First, they co-opt language to essentially trick their customers into thinking they're getting 5G (which they are not). Now it turns out their fake 5G is slower than competitors existing 4G. Oh, and by the way, this is precisely the kind of thing people think of when they say they hate marketing. #marketing #brand #brandamage #atandt …see more