This week I was asked to speak at my company’s retreat about how to develop an ‘authentic LinkedIn presence.’ Below are a few points I keep in mind: 1. Be authentic. Write about what you care about. Say it plainly; say it honestly. 2. Regarding your profile, keep it simple and use any 'unique differentiator' that you have in your header…(Mine is that I’ve been a Top Voice 3 years in a row!) 3. Do not use multiple titles, made-up words, do not inflate your actual job title and do use a photo! TIPS: #digitalhealth #remotemedicine Check out the video for additional tips on growing your brand and using LinkedIn to support your career! …see more