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Karen Webster
CEO, Market Platform Dynamics
178356 followers
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500+ connections
Subscriptions seem simple: Pay a recurring fee and get access to goods and services. However, truth is not so simple. In fact, the bulk of services are far from fully-optimized to convert would-be subscribers - losing the rest that pull the ripcord and bail. In our latest Subscription Commerce Conversion Index, we examine more than 170 subscription commerce sites to identify the 16 make-or-break payment and checkout features that can reverse that subscription commerce curse.
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