To not post or post something random? Being super busy. Marketing is likely a low priority for you. You rather spend time with family. You’re busy catering to clients. You’re finding clients. You’re stuck in meetings. But in this covid-age, it’s do or die. Yes, many business have to pivot online. Many have to re-position their expertise to another market. Being online means being able to cultivate attention and attract the relevant audience. Still, how do you create content? If I was in your shoes, this is how I go about it; The way I’ve organise content is based on brand reinforcement and minimal frequency. 1. Which channel? Pick one that has your target market 2. Build a bank of content idea. You can do a brain dump or be #SEO driven. 🍗 pick 3 content pillars or themes that reinforces your brand 3. Block 30-60mins time to plan for the Month (by now you should know how many you should create) Basic maths: 1x per week = 4 posts for the month. 4. Block another time to create This is where batch creating come into play. It’s more attracting about your target market and being on top of mind. Execute these steps. This is one of many steps to helps you become the trusted voice online #stringtheory on #digitalmarketing …see more