I hear this mantra "Quality over Quantity". There are a few misconceptions I'm going to break (read more) 🍗 One - if you're not creating. This thinking means nada. If you're not producing content online, your presence is silent. Your competitor who is active can garner more attention and prospects than you. 🍗 Two - Quality is better. Well, if you're producing one quality post a month, it doesn't trigger the social algorithm. They favour those who are consistent with volume :P If you want an audience, consistency of content trumps one quality post. 🍗 Three - Relevance is better than quality... With relevance, you reach a better audience who appreciate your content and thinking more. You can set up a better pipeline for sales. You understand how to position yourself as an expert. Don't fear producing a quantity of shitty content. Fear being unseen. unheard. Fear being irrelevant. Agree/Disagree? --- PS That's why The Trusted Circle has been set up, a membership programme to amplify the voices of experts and leaders. In this age of COVID, it's time to leverage being seen and being online. Feel free to message me if you have questions. #StringTheory on #personalbranding #digitalmarketing #socialmedia #motivation …see more