Build a personal brand as epic as Winnie 🍗 1) think about how you want to position yourself “I want to be the go to expert for (topic)” 🍗 2) use LinkedIn to reinforce your brand and expertise - create content, update your profile, connect with the relevant volks 🍗 3) prepare for inbound... do you have a sales pipeline? For example, Winnie is the go to expert in honey. His purpose is honey. His zen is honey. His Linkedin headline will be: “finding the honey zen” His content tone will be a philosophical framework in life. He shares photos of his crazy adventure of his honey gathering. And crazy tactics to battle the 🐝 bees. His connections is localised to his town and partners. Be clear in life like Pooh bear. And finally, if you want to do it with higher degree of accountability and invest in your brand. Do you want to leverage Linkedin and be an expert in your industry? Create content that resonates? Build a brand that’s authentic? Join The Trusted Circle (link below) Be a trusted voice in your industry. #stringstory on #personalbranding …see more