It's been less than two months since Tesla CEO Elon Musk revealed the Cybertruck--a vehicle that Musk described as an "armored personnel carrier from the future." Even if you didn't watch the event live, you probably heard about its most dramatic moment. In an effort to demonstrate the strength of the vehicle's windows, which Musk described as a "transparent metal glass," Tesla design chief Franz von Holzhausen threw a metal ball at both the front and rear windows of the Cybertruck. Unexpectedly, the glass shattered both times. The scene went viral, becoming an instant meme. Rather than attempt to downplay the viral moment, Musk and company have decided to embrace it by announcing its newest product: a t-shirt depicting an image of the Cybertruck's shattered glass. If you're surprised by this marketing play, you shouldn't be. Not only is it a "classic Musk move," it's a lesson in emotional intelligence. (Read more in today's column.) #Tesla #ElonMusk #Cybertruck #leadership #management #BusinessAdvice #EmotionalIntelligence #authenticity #GrowthMindset #EQApplied #MakeEmotionsWorkForYouNotAgainstYou …see more