In the last 22 days, Americans have shifted, en masse, from living in a digital-often world to one that is largely digital-only — and PYMNTS ' third study of 2,000+ U.S. consumers during the course of the global pandemic offers compelling new data as proof, including a tripling in the number of consumers who buy groceries online. The COVID-19 crisis has resulted in a quantum jump in the connected economy, and faster growth. The tragedy is that many traditional physical businesses appear to have lost the possibility of a soft landing, or of gradually transitioning themselves to this digital-only world. Here’s the data and the details.
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